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Fb2 Karma Cola ePub

by Gita Mehta

Category: Asia
Subcategory: History books
Author: Gita Mehta
ISBN: 0006360920
ISBN13: 978-0006360926
Language: English
Publisher: HarperCollins Publishers Ltd; 1st Edition/1st Printing edition (1981)
Pages: 201
Fb2 eBook: 1839 kb
ePub eBook: 1248 kb
Digital formats: lrf lrf rtf lit

Karma Cola: Marketing th. .has been added to your Cart. No one has observed the West's invasion of India more astutely than Gita Mehta.

Karma Cola: Marketing th. Brilliantly irreverent, hilarious, sobering, and wise, Mehta's book is the definitive epitaph for the era of spiritual tourism and all its casualties - both Eastern and Western. Evelyn Waugh would have rejoiced

Karma Cola is a non-fiction book about India written by Gita Mehta originally published in 1979 by Simon & Schuster.

Karma Cola is a non-fiction book about India written by Gita Mehta originally published in 1979 by Simon & Schuster. The story begins in the late '60s, when hundreds of thousands of Westerners descended upon India, disciples of a cultural revolution that proclaimed that the magic and mystery missing from their lives was to be found in the East.

Gita Mehta is also the author of 'Raj'. The scintillating flurry of anecdotes through which Gita Mehta describes the fools, knaves, wretches and occasional genuine sage she finds on the modern spiritual paths is no less formidable than the old one-two of the Zen masters. Gita Mehta is also the author of 'Raj'.

Gita Mehta (née Patnaik; born 1943) is an Indian writer and documentary filmmaker

Gita Mehta (née Patnaik; born 1943) is an Indian writer and documentary filmmaker. Born in Delhi into a well-known Odia family, she is the daughter of Biju Patnaik, an Indian independence activist and a Chief Minister in post-independence Odisha, then known as Orissa. Her younger brother Naveen Patnaik has been the Chief Minister of Odisha since 2000. She completed her education in India and at the University of Cambridge, United Kingdom

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Электронная книга "Karma Cola: Marketing the Mystic East", Gita Mehta. Эту книгу можно прочитать в Google Play Книгах на компьютере, а также на устройствах Android и iOS. Выделяйте текст, добавляйте закладки и делайте заметки, скачав книгу. Выделяйте текст, добавляйте закладки и делайте заметки, скачав книгу "Karma Cola: Marketing the Mystic East" для чтения в офлайн-режиме.

Автор: Mehta, Gita Название: Karma Cola Издательство: Random House (USA) Классификация . This book, "Bhagavad-Gita", by A. Kamenskaya, I. Mantsiarli, is a replication of a book originally published before 1914

Автор: Mehta, Gita Название: Karma Cola Издательство: Random House (USA) Классификация: Кулинария, еда, напитки и . Mantsiarli, is a replication of a book originally published before 1914. It has been restored by human beings, page by page, so that you may enjoy it in a form as close to the original as possible.

Gita Mehta's book deals with the spiritual equivalent of some financial bubble. Karma Cola helps show that India isn't a book-ideal made up of gurus and yogis performing divine-inspired miracles on every street corner. Disillusioned by their own culture, many Westerners flock to the East to seek enlightenment. Exotic India became their spiritual resort. It shows that India, like any other country, is made up of people: helpful people and crooks, prude people and perverts. If you go to India, don't go there to experience some sort of religious miracle.

Comments to eBook Karma Cola
GODMAX
This lady can write! She writes as good as V. S. Naipaul in describing the behaviour of higher primates and the phalanx of mediocrity we call `the masses'. Only yesterday, I watched a Martin Scorsese documentary on George Harrison, on BBC 2, and it showed an Indian guru telling his followers, one was George, to worship a particular colour, and that they were this hue or that shade of colour and if they accept his technocolour prognosis, then they will oscillate into the world spirit blah blah,, and also, they must also repeat a mantra a thousand times and, more impressively, he kept a straight face. Instead of rolling his eyeballs, George Harrison felt much better and so did the other devotees! This book is full of comedy scenes like the above, but told much better than my lazy effort. Karma Cola conveys human folly better than a dry psychology book, because Gita Mehta is not just a great writer, but she can turn the most tragic farce into a divine comedy.

Karma Cola is a real taste of India and silly people.
Olwado
The is an entertaining tongue -in-cheek look at the spiritual tourism business in India. The people in the book come from all walks of life and from a myriad of western countries but they all share the desire to transcend their mundane existence and hope that Indian mysticism will provide them the vehicle to do it. As one would imagine as long as the money is flowing there is an endless supply of Indian "holy men" and gurus willing to provide this enlightenment and hilarity ensure. These stories are both entertaining and a little sad and leave the reader wondering who is the exploited and who is doing the exploiting. I would love to see this approach applied to the current interest in Japanese and Buddhist spirituality as well as Native American folkways.
Spilberg
A very clever author's often hilarious account of her encounters with the Americans and Europeans who flooded India in the 1960s and '70s in the hunt for spiritual enlightenment. And who found, instead, a corruption of Hinduism and Buddhism similar to what the =truly= enlightened can see in Christianity back home.
Galanjov
I loved this book the first time I read it years ago and enjoyed it even more the second time just lately. Ms. Mehta has some important, well educated, and deeply meaningful observations, and succeeds in presenting them with a great deal of wit and truth, and certainly with sensitivity and care toward the humanity involved. I did not find her writing to be mean or brutal in any way, as one reviewer said, and agree with the description on the book jacket itself, that she does not dip to those levels.
Ms. Mehta has a deep understanding of religion and culture, and the importance of knowing who you are and where you come from. She speaks of the confusion that ensues when people cross over and project their own meanings onto a culture of which they have very little true understanding, and she proceeds to explain the cultural differences that often cause confusion. She does it in a playful, satirical, and truthful way, and obviously with compassion for those who have become lost and whose lives have been destroyed.
Karma Cola is also very delightful to read and cleverly written, with some wonderful turns of phrase: the druggy Canadian described as "the chemically inspired dancer"; the warning that any Indian knows that "wheeling and dealing in Karma" is the most dangerous game of all. I found some small parts to be so intense, though, and so densely written that I almost gave up. I'm glad I didn't since the last few chapters were very beautiful and sensitively inspired, with a kind of poignancy and light shining through them.
Karma Cola, which is not very big, can be easily picked up at any place, and has chapters devoted to various types of experience. The stories are deeply human and offer rich variety. A lot of truth here and worth reading, with your feet on the ground and the desire to go on a journey to another country, with open mind. Mehta has BEAUTIFUL writing skills with lush descriptions and English that most of us have lost.
An important cultural book to remind us of our need to respect each other, and a caution about self-delusions and thinking we can own another culture.
Burilar
If you have friends who are self-righteously involved in exotic religions and philosophies, but picking and choosing what they approve of from the various world religions, this is a great book to read and maybe to give them. Written by an Indian woman who did her research on the Western mystics who drifted to Asia.
JUST DO IT
I've just reread Karma Cola (3rd time) and enjoyed it more than ever. Dropping onto this page I was stunned to discover how much rage had been kindled by such a light-hearted, knowledgeable and humorous book. Did they read the same book?

I found it uproariously funny, unpolemical, understated and beautifully written. It was also carried a subtle wisdom and a surprising erudition for such a young author. The satire is like the best of Mark Twain (without his prudery). The fluid prose is polished like the poetry of W.B.Yeats--full of vivid imagery with an economy of words that forms sly punch-line paragraphs that remind me of Kurt Vonnegut or Ambrose Bierce. It is mostly a personal collection of anecdotes (names mercifully redacted) that form a Candide-like tour of 1970s India when Hindu Spiritual tourism was first being packaged as a mass market commodity for export.

Think of this book as a literary Rohrschach test. It seems to have inspired a cacophony of conflicting opinions including many by those whose sacred ox has been gored, and others who don't seem to have even read it. This is a truly unusual one-of-a-kind book. Do yourself a favor by ignoring all reviews and buy a cheap used copy to play it safe. You can always resell it here if you're one of the infuriated.
Otrytrerl
This is an ironic, clever portrait of the American-British enlightenment seekers back in the 1960's. But it's still a cautionary tale for people today who travel to India to follow some guru. Mehta shows us the western traveler all wide-eyed and naive from the point of view of a sophisticated Indian, a really good read and a must if you plan to travel to India any time soon.
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